Thursday 29 March 2012

Corporate caterers in London – Rugby shows them how it’s done


When it comes to decadent sporting entertainment it tends to be Football that springs to mind initially.  However, recently it is Rugby that has been splashing out.

Put it on the company tab

As businesses profits grow, so does the amount they are ploughing into corporate entertainment.  One of the most popular ideas at the moment is sporting corporate entertainment and the sporting teams are certainly responding to the demand. 

When teams embark on improvements and extensions to their home grounds, corporate entertaining is catered for in the plans.  From the viewing box to corporate catering, every aspect is designed to create an unforgettable sporting experience and hopefully in turn, clinch a few deals for the firms that are forking out for the clients.

Rugby struts its stuff

Rugby can often be deemed as a so called scruffier sport than football.  There is a certain element of “bling” that goes hand in hand with football, designer loving players with the obligatorily, dripping in diamonds, WAG, whereas rugby is more of a wellies and Barbour jacket scenario.  Well, not so much anymore.  Twickenham’s recent face lift has led to increased interest from large firms sponsoring corporate boxes for years at a time. 

Corporate catering doesn’t come cheap

If you were showered with champagne, great food and prime seats at a rugby international, you have to admit, it would be hard to say no to a deal.  However, you have to have clinched a few deals already to be able to afford to lay on such a decadent client day out.  Twickenham’s rates depend on what match is on but start in the hundreds per head, for league games, and go up from there. 

Money attracts money

As the saying goes, you have to spend money to make money.  By splashing out on corporate catering at Twickenham, you can enjoy a champagne reception, four course lunch, complimentary bar, perfect seats for the game and much much more.

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